17 & 18 March 2021

Export Mastrclass – UK

Online Event

Event Information

17 & 18 March 2021

11am – 2pm AEST

Online Event

Learn more about exporting your products into new markets and improve your existing export strategies with insights from Najib Lawand, Founder of Export Connect.

This Export Masterclass will provide you with the tools and knowledge required to break into new export markets, with a highlight on the UK export market.

This masterclass will be delivered via Zoom covering the following key topics:

Module 1:

  1. Why Export?
  2. Setting Export Vision & Goals
  3. Resourcing For Success
  4. Who Is Your Target Customer?
  5. Which Products to Export?
  6. Market Selection Factors
  7. Export Pricing
  8. Activation Programmes
  9. Pitch Development

Module 2:

  1. Consumer & Channel Overview
  2. Category Specific Review
  3. In-market Competitor Review
  4. Market Entry Strategies
  5. Selecting Buyers
  6. Panel speakers – Al Overton, Buying Director at Planet Organic UK & Anastasia Nishnianidze, Trade and Investment Commissioner, UK and Russia, Austrade
  7. Organic Certification for Export
  8. Support Available