22nd, 24th & 26th June 2020

Online Export Masterclass


Event Information

22nd, 24th & 26th June 2020


Is export on your horizon but you’re just not sure how to get there? Already exporting and looking for tips to grow international sales?

Then Export Connect’s masterclass is for you! Drawing upon the 120 export projects covering 20 markets that have been delivered for 80 clients since June 2017, Export Connect has created an export workshop rich in content and case studies to help new and experienced exporters succeed. With a focus on the ASEAN markets, learn how to;

  • Set export goals
  • Research market opportunities
  • Select the right markets
  • Review market entry strategies
  • Build your export supply chain
  • Develop export pricing
  • Identify and qualify buyers
  • Tailor your pitch
  • Activate sales
  • Access support available

The workshop will be delivered by Export Connect’s Director Najib Lawand, who brings over 25 years’ experience in food & agribusiness export and extensive knowledge and connections in the ASEAN region.

This workshop is the start of an integrated export programme specially designed for FAN members and Sunshine Coast businesses;

1. Export masterclass for all interested in and/or currently exporting (June)

2. One-on-one mentoring sessions for deeper understanding and strategy development for companies that are ready to tackle export markets (July)

3. Be invited to present to international buyers in online buyer mission (August)

4. Participate in the highly successful virtual market visit programme to Malaysia & Singapore (September)


Anyone who is interested in exporting their food and beverage products, especially to the ASEAN region.

This workshop is a collaboration between the RDA Sunshine Coast, Food & Agribusiness Network (FAN), Trade & Investment Queensland (TIQ) and Export Connect.